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What’s Up with WhatsApp? Social Media and Politics in the Global South

Fri, September 6, 8:00 to 9:30am, Marriott Philadelphia Downtown, Franklin 12

Session Submission Type: Full Paper Panel

Session Description

WhatsApp is the most popular social media platform in the world. In many developing countries, it is the primary source of information (political and otherwise) and an important tool for public service delivery for large swathes of society. Despite an abundance of journalistic and anecdotal accounts regarding its role in shaping political attitudes and behavior, there is limited academic research on this topic. This panel examines different ways in which WhatsApp features as an important medium for political communication in developing countries, spanning multiple country contexts and methodological approaches. Chauchard, Garimella, and Mello provide insights on the types of harmful political content that circulate on WhatsApp. Ventura, Majumdar, Liu, Torreblanca, and Tucker present results from experiments focused on measuring and reducing exposure to such content during contentious election periods. Asimovic, Munger, and Vasquez-Cortes investigate whether improved data access and information shared via WhatsApp can improve public service delivery outcomes for otherwise marginalized communities. Banerjee tests the effect of a WhatsApp-based informational intervention on intergroup trust and support for public goods in both ethnically homogeneous and ethnically heterogeneous settings.

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