Analyzing the RNC's Minority Outreach Strategy via Office Space

• In Event: Electoral Shifts among Key Constituencies

Abstract

Despite the Republican party losing the presidential race in 2020, trends emerged in the aftermath that the Democratic party’s most loyal supporters, minority voters, were shifting, at least partially, to the GOP. Shortly after, the RNC began opening semi-permanent offices targeted at engaging minority voters in strategic locations across the U.S., called community centers. Using an original dataset, this project seeks to empirically test whether such investments increased voter registration among the targeted minority voting bloc in several states.

Author

• Sean Whyard, Louisiana State University and Agricultural & Mechanical College