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How do security threats generate democratic erosion, and under what conditions do elite actors build public support for such democratic erosion? In this project, we present a novel concept for empirical political scientists who study contentious politics, state repression, authoritarian regimes, and democratic backsliding. We define a security entrepreneur as an individual or group of connected individuals in the security apparatus, elected office, or in para-state positions who seek to leverage their influence to move a domain of politics into the domain of security. We provide a typology and illustrative descriptive case studies of security entrepreneurs, and then propose hypotheses for the conditions under which these actors generate support for the expansion of the security state. Non-state actor threat, identity divisions between the audience and the threatening actor, and the entrepreneur's regime embeddedness are expected to shape the rhetoric's effectiveness. We test the hypotheses with a pilot survey in Colombia.